Marketing considerations

Game is looking more and more complete every day and because of that I’ve recently started to seriously think about my marketing strategy. I came up with an idea of releasing another game for free to promote my other future products. This would be the game with the same basic mechanics as my current paid title which is currently in development. Making such a free product would not cost me much time or money but could become a great marketing tool. Considering that free to play games are risk free for players when it comes to money, it could build a great potential customers base for the future. I think that in the time of a great competition on the AppStore it’s very important to do lots of clever marketing to get your game noticed.

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